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Sales and Marketing Sessions

Sales and Marketing

The Sales Consultant Series

Back by popular demand, the Radio Show Consultants Series features many of the industry's most respected and sought-after sales consultants and trainers. In this nonstop, two-hour session, you'll get "best of" tips from sales and management experts in a quick-talk format, each presenting in 18 minutes or less. You'll get strategies and ideas to grow your business, introductions to successful consultants and receive materials you can share with your staff.

Driving Results for Car Dealers

Auto continues to be the largest ad category on radio. You'll be in the front seat as this panel of car dealers tells you what they think about, and more importantly, how they use today's complex media landscape. In addition, these dealers will tell you what they like and don't like about media reps and how to compete effectively for their massive marketing budgets.

Getting it all Done Without Losing Your Mind

Each day, you have 1,440 minutes to accomplish what you want and need to get done. Why does it seem some people get more out of a day than others? In this panel discussion, we shatter the myths of time management. You can't manage time, you can only manage in how you use your time.

Get Your Digital Marketing in Shape or Die!

How digital tools create results for clients and revenue for you. We've come a long way from selling banners and streaming. In this engaging panel discussion, you will hear from companies that have mastered the digital space to maximize revenue for clients and their stations. Whether you have in-house digital services or you are outsourcing, understanding the contemporary digital marketing world is critical to be effective for your stations' and clients.

Recruitment: Attracting and Retaining Top Sales Talent

Salespeople are the largest cost in the sales department and have the potential for the highest return. Hiring right is critical to the success of your team. A bad hire will cost money, create headaches, and slow the team down. The right hire propels you forward with effectiveness and efficiency. Where do you find your next top talent? First, you must define what you're looking for, then you must know where to look. This session will give you the answers to the questions you've been asking.





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